Interested in learning how to design a unique YouTube thumbnail? In today’s post I discuss using Canva’s free online platform to create thumbnails, as well as what makes a YouTube thumbnail truly stand out from the rest.
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I'm Sarah DeShaw. I have a minimalist's heart and a business mind.
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In today’s post, I lay out five goals for you to accomplish that will help you ensure your instagram feed is attracting (and keeping) the right kind of followers.
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Connecting your Instagram account to your Squarespace website is a great way to drive traffic from one platform to another, and it helps make people aware of (and intrigued in!) your brand’s presence in other locations. In today’s post, I show you how to connect your instagram to your Squarespace website!
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If you’re ready to think beyond traditional advertising, it might be time to take a look at your brand’s touchpoints, or all the ways your customers might connect with your brand. In today’s post, I explain what a brand touchpoint is, how to incorporate your brand into them, and why they’re completely vital to the success of your business.
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Have you seen your favorite celebs posting super sparkly Instagram videos lately? Want to learn how to do this on your own Insta? Check out my tutorial on how to use the app that makes it simple to make your videos sparkle & shine!
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Looking to take your brand’s Instagram feed to the next level? In this post, I talk all about the single most important part of your aesthetic, as well as walk you through six different Instagram layouts that will surely make you stand out from the rest.
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When a potential follower sees your Insta profile for the first time you likely have about 10 seconds or less to interest them in scrolling further.
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If you have an Instagram account and a YouTube channel, sharing your YouTube video on Instagram stories is a great way to get more views. In today’s post, I show you step-by-step how to draw people from Instagram to your Youtube channel, by creating a mini commercial for your video on Instagram Stories.
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Interested in creating some truly great and original visual content for your Instagram, blog, or other social media? In today’s post, I’ll take you through step-by-step and show you some of my favorite ways to use Kapwing studio, a totally free (and simple) resource tool for your brand.
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This post shares a conversation between Jessica Connery (amazing photographer, entrepreneur, and host of The Permission Granted Podcast), and I talking about what it’s like to switch your business from service-based to scale and how identity plays into that movement. We also chat a bit on the benefits of outsourcing, and how having expectations can sometimes stop you from truly succeeding.
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Are you concerned about losing followers? Maybe you find yourself obsessing over your follower counts every day. In today’s post, I’ll talk about when to worry (and when not to worry) about losing followers, and how to protect your mental health when it does happen.
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Our mindset plays a huge role in how we approach our daily personal and business lives. With positive, motivated thinking, we can tackle anything life might throw our way. But what happens when it’s our own brains that lead us off track? Read today’s post to learn about how to reframe and take control of your state of mind.
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In this post I share all the beautiful stops we made on our roadtrip to the Grand Canyon and Page, Arizona.
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Interested in learning what to post on Instagram for your business? In today’s post, we discuss the importance of aspirational marketing, and how to make it work for your brand.
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Having a clear, concise color theme is one of the key ways to create a cohesive brand. In this post I’ll share how to choose yours utilizing the science of color psychology.
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Marie Forleo is an businesswoman and author of New York Times Bestseller Everything is Figureoutable. In today’s post, I share my experience at one of the stops on her national book tour.
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Custom photography is a great way to have on-brand, original images that are sure to attract new followers and keep old ones coming back for more. In today’s post, I’ll be covering the 4 ways you can get custom photography for your brand - including three FREE ways!
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Want some fresh, postable photos for your brand as soon as TODAY, without having to take any new pictures? In this video + article I’ll cover how to stretch, repurpose & utilize content you’ve already created.
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There are a lot of ways to uplevel a brand, but one of the most customer-attracting ways to uplevel your brand is to upgrade your brand’s visual content. This article will outline 5 signs it’s time for you to upgrade yours!
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One area that is VITAL to business success (and that can unintentionally get overlooked) is our personal health. This is something I’m very passionate about and something I’m consistently pursing. The reality is, in order to complete all your short- and long-term goals (and heck, enjoy the process and your resulting success!), you NEED to be operating as the best version of yourself: healthy, vibrant, and energized.
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